Affordable Housing Case Study Vault

 A recurring case study template for the JLL Affordable Housing team, designed to be updated and shared regularly as new deals closed and new business conversations opened. The old format didn't carry the team's track record with the presence the work deserved - the redesign was meant to fix that. The template needed to be durable enough to stay current without requiring a rebuild every time a deal closed.

Template Design

Created the case study template from scratch, establishing a layout and visual system that could be updated consistently across deals without sacrificing design quality.

Rebrand Application

Updated the look of the case studies to reflect the new company-wide branding style, aligning the format with the firm's refreshed visual identity.

Content Research & Population

Gathered the pertinent deal information for each case study, ensuring the files stayed accurate, current, and ready to support active business development conversations.

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